How to Boost Your Conversion Ratios

Here's the details of what you need to do for your landing pages. They need to be simple to accomplish the goal. Here is a simple list of adjustments you can use to help create a landing page design that is more productive and financial rewarding.

USE CONSISTENT TITLING TECHNIQUES
Make it drop dead simple for users to know they have landed at the right place. The easiest method of accomplishing this is to make your title of your page the same as your ad title.

USE IMAGERY INTELLIGENTLY
Photos can do wonders for the look of a page however, too many can be a distration. Keep in mind that as well as good imagery you also need make good use of white space. Landing page design with too many distracting photos defeat the purpose which is to get the user to pay attention to the stuff where they need to take action.

USE SIMPLE FORMS
Your forms are one of the most important elements on the page and the #1 mistake most make is adding too many form fields that discourage the user from filling it out. Do not try to capture a bunch of unnecessary info like address unless you are giving away something of high value.

USE ONE CALL TO ACTION
One of the most common mistakes we see in landing page design is the use of multiple calls to action. The main objective is always to keep your users focused on one goal. The more options a user is presented with the longer and more difficult the decision making process becomes. Circumvent analysis paralysis and simply provide your users with only 1 desired option.

ELIMINATE NAVIGATION
This tip is a continuation of the one call to action statement above. Eliminate navigation as it simply gives the user more exits. The least amount of exits or options a user has the more you increase your chances of them taking the one action you desire. Therefore you never want to dilute your intent by giving the user many exits and options. Eliminate navigation and drive them to your goal.

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    Do you use templates?

    Absolutely not!!! Every design we create is custom crafted by one of our professional designers. We select and incorporate relevant design elements that compliment your product/service.
    Do you use templates?

    Do you provide and write the copy for my page?

    If you purchase our Platinum package, YES!! For the other packages (Premium & Basic) all copy must be provided by the client. The Premium or Basic package is suitable for seasoned businesses with polished pre-existing marketing materials and solid copy writing skills. If not then you'll receive far bigger bang for the buck and higher returns from professionally written copy crafted specifically for conversion.
    Do you provide and write the copy for my page?

    How many revisions are included?

    3 revisions are included with every project, no questions asked. Just send us the list of adjustments for each round. If we notice that one or more of your recommendations are ill advised from a marketing perspective we always speak up to help our clients produce the best possible end result. We're not robots like alot of these other firms :)
    How many revisions are included?

    Do I need to provide you with photos?

    Nope, we pull and select appropriate images to use from our library of stock photos. However if you have a preference feel free to send any image you like.
    Do I need to provide you with photos?

    How long does it take to turnaround revisions?

    It takes 24 - 48 hours to complete revisions.
    How long does it take to turnaround revisions?

    How detailed should I be when providing instructions?

    If you are very particular and specific about your needs then you should provide very detailed instructions. If you are more laid back, open to suggestions and not super picky then provide the basics and let our designers do the rest.
    How detailed should I be when providing instructions?

    Are squeeze pages and long form landing pages the same price?

    All our prices are based on the samples you see on this page. Anything outside of that needs to be discussed and spec'ed to provide accurate pricing.
    Are squeeze pages and long form landing pages the same price?

    Is the coding of the contact form included?

    Yes the coding of the contact form is included with the premium and platinum packages. All the info a user submits are instantly emailed to you.
    Is the coding of the contact form included?

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